6 Must-Follow Instagram Accounts on All Things Environmentalism
2020 was a year that altered and broadened all of our minds to an extent. There has been a shift and a focus on mental health, physical health and the health of our planet. One source of information that we often turn to tends to be Instagram. It is quickly becoming a prioritised news source for users between the age of 18-24 and is expected to overtake Twitter. According to the 2020 Reuters Institute Digital News report, the number of users turning to Instagram for news and information has doubled since 2018. It is young people who are behind this movement towards Instagram as a source of information, with two-thirds of people under the age of 25 stating that they use it solely for that purpose.
Discussions around the climate crisis have gained momentum with the spread of the COVID-19 pandemic. We are seeing more of society questioning whether or not, as a globe, we are prepared to combat the climate crisis. When trying to digest this information, it can feel overwhelming; social media platforms like Instagram have seen a surge in sustainably driven accounts. These accounts dissect topics from environmentalism too sustainable living, which can be a lot to take in. With an abundance of information out there, we recommend the below Instagram accounts to expand your minds and perceptions on all thing’s sustainability.
Intersectional Environmentalism aims to create an inclusive version of environmentalism advocating for protecting people and the planet. They seek to identify the ways in which injustices happening to marginalised communities and the earth are interconnected. It brings forth the injustices done to the most vulnerable communities and their lands to the sustainability movement’s forefront and does not minimise or silence social inequality. This account prides itself on bringing together a diverse group of environmental activists and sustainability advocates from an array of backgrounds. They make dismantling years of systems of oppression within the environmental movement accessible and feasible to all.
An open education institute, The Slow Factory, works as an independent research lab & new media platform. The Slow factory’s ethos is to view fashion as a vehicle for cultural, social and environmental change, expanding far beyond the fashion industry in scope. They aim to advocate for systemic change and positive climate answers for reformative social and ecological justice: funding organisations, changemakers and small brands that disrupt exploitative human rights and environmental practices. The initiatives and programs within the Slow Factory focus on material innovation, circular design and addressing social inequity. They make it a point to translate complex information about climate and social justice across social media platforms in an understandable and digestible manner.
A climate club that serves as a space for environmental activism, an essential aspect of Future Earths work, is amplifying climate education. They target millennials and Gen Z, and anyone on social media, which is a consumer. In reality, we are all consumers, but we cannot consume our way out of climate change; this message is a part of the platform they have built. However, they make it clear that we all play a role in consumer culture; this ultimately is an unavoidable fact. Future Earth aims to educate consumers by contributing to the content they are already consuming.
Seeding Sovereignty is an indigenous-led collective working towards altering and disrupting colonised spaces through land, body and food sovereignty work, cultural preservation and community building. They aim to do this by investing in Indigenous communities; in doing so, we can “cross the threshold of liberation together”.
Atmos is a magazine and digital platform curated by an ecosystem of creatives, adventurers and journalists who dedicate their work to instigating progress within climate and culture across the globe. Blending the art of photography within their content, this group of creatives aims to merge the concepts of culture and the environment.
Climate Lockdown aims to gather an online community to protest in one space, spread awareness, and reframe the protesting concept. Climate Lockdown works towards transforming pandemic anxiety into an engine for change. They recognise that the current pandemic aligns with climate change and is the result of our human-made destruction of our environment. They emphasise that we are a part of nature and that the world’s health reflects our communities’ health.